Michelle A. Merino
I see my work as it relates to the field of graphic design as a series of perceptive visual experimentations, driven by the intent to change the human acceptance of what exists in order to visually frame what can be.
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AIGA's Get Out The Vote Campaign

AIGA‘s Get Out the Vote campaign wields the power of design to motivate the American public to register and turn out to vote in the 2016 general election, as well as local elections to come.

The poster titled, To Not Vote Is To Vote, targets the many young U.S citizens who are apathetic towards politics. The young adults swayed by the idea that by not exercising their right to vote, they have no influence on the outcome of the presidential election. This poster strives to convey a message; not voting has just as much of an impact as voting.

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